Designed forindependents
Betterbusiness insurance
Welcome to Expression
Insurance for well-run businesses
Better businesses pay less
If your business is well reviewed, well managed and low risk, you should not be paying the same as everyone else. We use external data to assess your business upfront and offer lower prices to those who qualify.
We focus on well-run businesses.
By analysing customer reviews and external signals, we can identify businesses that consistently operate to a high standard. Those businesses tend to have fewer claims, so we price them differently.
The result is simple: If your customers rate you highly, you are likely to pay less.
Straightforward pricing. No hidden extras.
If you qualify, your price reflects your business, not the wider market.
No fees for changes. No interest on monthly payments. No unexpected adjustments. Just a fair price, based on how your business actually operates.
Fast when you want it. Human when you need it.
We use technology to remove unnecessary questions and reduce friction. But when something matters, you can speak to someone who understands your business. You are not passed between departments or left waiting for answers.
Get a quote in under
60 seconds
Enter your business name and postcode. We will use external data to assess your business before asking anything unnecessary.
Businesses like yours
Independent retailers and hospitality businesses that run things properly and expect the same from their insurer.
Kurt
Owner of Run
“Transparency is key for me and the transition from my last insurer to Expression® was very smooth and uncomplicated. I’m really happy with them.”
Tom
Owner of Thomas Farthing
“The price is really very good, plus they provided much more explanation as to how things work. They’re not a “faceless insurer” – they’re friendly and clear.”
Paul
Founder of Fourth and Church
“We found Expression Insurance very straightforward to deal with. Efficient, prompt communication for all of our questions relating to the right amount of coverage, answered in a straightforward fashion.”
Not sure if you qualify?
We are selective about who we insure. If you would like to understand how we assess your business, we are happy to explain.